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#Savelibraries – the power of social media

January 17th, 2011 by Graham Attwell
many of the accounts of the use of social media for social and political change focus on the ‘big/ events such as the ongoing revolution in Tunisia. But perhaps more significant is the way such media can empower individual actions to take on a mass viral effect – also interesting in this account of how a tweet protesting at library closures in the UK was picked up in the US, Portugal and Italy and other countries by those wanting to save libraries. The #savelibraries hashtag trended no2 by yesterday afternoon!
clipped from www.guardian.co.uk

Dixon, an American living in Bridgenorth in Shropshire, said the reaction to her tweet was totally unexpected. “It was not a planned campaign,” she said. “My day was doing the laundry and going to the shops and writing my assignment and taking back the dog we’d been dog-sitting. But I read a news piece online about libraries closing which I thought was very London-based, so I tweeted to invite people to give their own take on libraries. One person retweeted it, then another, and @Ukpling [the Twitter address for campaign group Voices for the Library] also got involved. When Neil Gaiman picked it up it really took off in the US, where they also have this plight with libraries hit by cuts.”

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